PDA Form
ABS lacked a streamlined process for managing Type Approval PDA requests, resulting in a lack of visibility, CRM tracking, and potential revenue loss. This was further complicated by the lack of formal records and reliance on tribal knowledge, hindering efficient management and analysis of service requests.
Despite some internal resistance to change, data clearly indicated the need for a revamped approach to improve service delivery and customer satisfaction. To address these challenges, I collaborated with various departments and stakeholders to develop a new online workflow, including an intuitive online application form and automated email communications. This improved workflow provides better visibility, efficient tracking, and valuable data insights, leading to increased customer satisfaction and revenue generation.
Client
American Bureau of Shipping
Year
2024